Author Archives: Jennifer Price

Sales Leads Definition

Sales Leads Definition

For the longest time, sales leads have typically doubled as 'lead generation'. But over time, lead generation and lead nurturing became more differentiated…
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9 Tips for Lead Generation on LinkedIn

9 Tips for Lead Generation on LinkedIn

LinkedIn has accelerated professional relationship development enabling parties to maneuver into business conversations that could otherwise not be initiated. Furthermore, brand awareness on…
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8 Cold Calling Tips for Success

8 Cold Calling Tips for Marketing Success

Commonly described as targeting potential customers and introducing oneself by telephone, cold calling can still be successful. Modern cold calling is channeled to…
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B2B Vs B2C Marketing, A Brief Overlook

B2B Vs B2C Marketing, A Brief Overlook

Generally, today in the world every individual is involved in a form of B2B and B2C market directly or indirectly. That consequently causes…
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